Best AI visibility tools in 2026
See how visible your brand is right now — free check takes 30 seconds
Get your AI visibility score across ChatGPT, Perplexity, Gemini, Grok and Google AI, plus the gaps worth closing first. No signup needed.
Short answer: The best AI visibility tool depends on what you need: ShowUp AI is best if you want the work implemented for you, Profound is best for enterprise prompt tracking, Peec AI is best for lightweight weekly monitoring, Semrush AI Toolkit is best if you already pay for Semrush, and Otterly.AI is best for cheap prompt checks.
AI visibility tools fall into two groups. Monitoring tools tell you whether ChatGPT, Perplexity, Gemini, Grok and Google AI mention your brand. Implementation services change your site and your third-party sources so those engines start mentioning you.
Most teams need both, but in a specific order: fix the site and the sources first, then track. Tracking a score you are not changing is an expense, not a strategy.
Ranked: best for each situation
1. ShowUp AI
Best for getting the work done for youShowUp AI runs a free technical AI-readiness check, then delivers a finished setup: llms.txt, schema blocks, meta title and description, an answer-first FAQ, ready-to-publish content pieces and a prioritised list of the sources AI engines cite in your category. You can publish it yourself in about 20 minutes, or ask us to implement everything on your site within 24–48 hours.
Pricing: Free check. One-time setup $99, $299 or $997. Optional monthly reporting from $55/mo.
Pros
- Delivers finished assets and implementation, not just a score
- Free live technical check with a transparent percentage score
- Optional done-for-you install on your site within 24–48 hours
- One-time pricing — no mandatory subscription
Cons
- Not an enterprise prompt-tracking dashboard
- Monitoring is a separate monthly plan rather than bundled
2. Profound
Best for enterprise prompt trackingProfound is an AI-search analytics platform aimed at larger marketing teams. It tracks how often your brand appears across AI assistants, which prompts trigger it and which sources the engines cite, with agent-traffic analytics on top.
Pricing: Paid plans aimed at enterprise budgets; pricing on request.
Pros
- Deep prompt-level and citation-level reporting
- Strong for large brands with a dedicated analytics owner
Cons
- No implementation — it reports, you still have to fix things
- Overkill and expensive for small businesses
3. Peec AI
Best for lightweight weekly monitoringPeec AI tracks brand mentions and share of voice across AI answer engines with a simple dashboard and scheduled reports. A good fit for agencies who want a clean client-facing view without an enterprise contract.
Pricing: Subscription, typically a low-to-mid monthly fee per workspace.
Pros
- Easy to set up and read
- Agency-friendly reporting
Cons
- Monitoring only
- Limited depth compared with enterprise platforms
4. Semrush AI Toolkit
Best if you already pay for SemrushSemrush added AI-visibility reporting to its existing SEO suite, so you can see AI mentions next to your keyword and backlink data. Convenient consolidation rather than a best-in-class AI tool.
Pricing: Add-on to an existing Semrush subscription.
Pros
- One login for SEO and AI data
- Familiar interface for SEO teams
Cons
- Add-on cost on top of an already expensive suite
- Still no implementation
5. Otterly.AI
Best cheap prompt checkerOtterly.AI checks a set of prompts across AI engines and flags whether your brand and links appear. The simplest way to answer 'does AI mention us at all?' on a small budget.
Pricing: Entry-level monthly subscription.
Pros
- Low cost
- Fast to answer one specific question
Cons
- Narrow feature set
- No site fixes, content or source placement
Feature comparison
| Tool | Best for | Tracks AI mentions | Fixes your site | Creates content | Done-for-you install | Starting price |
|---|---|---|---|---|---|---|
| ShowUp AI | Getting it done for you | Yes (monthly plans) | Yes | Yes | Yes | $99 one-time |
| Profound | Enterprise tracking | Yes | No | No | No | Enterprise |
| Peec AI | Weekly monitoring | Yes | No | No | No | Subscription |
| Semrush AI Toolkit | Existing Semrush users | Yes | No | No | No | Suite add-on |
| Otterly.AI | Cheap prompt checks | Yes | No | No | No | Subscription |
Prices are the publicly listed prices at the time of writing and can change. Always confirm on the vendor's own pricing page before buying.
Our recommendation
If your brand is not being mentioned yet, start with implementation, not monitoring. Run a free check, fix the technical signals, publish answer-first content and get listed on the sources AI engines already cite.
Once you are being mentioned, add a monitoring layer so you can see movement month over month. For most small and mid-sized brands that means ShowUp AI for setup plus a light monthly reporting plan — and an enterprise platform like Profound only once a dedicated team owns the data.
Common questions
- What is the best AI visibility tool in 2026?
- There is no single winner. ShowUp AI is best if you want the work implemented for you, Profound is best for enterprise prompt tracking, and Otterly.AI is best for cheap prompt checks. Pick based on whether you need reporting or results.
- Do I need a monitoring tool if my brand is never mentioned?
- No. If AI assistants never name you, monitoring will simply confirm that every week. Fix crawler access, structured data, answer-first content and third-party sources first, then start tracking.
- Are there free AI visibility tools?
- Yes. ShowUp AI's visibility check is free and gives you a transparent percentage score plus the specific technical gaps holding you back. Most monitoring platforms offer a trial rather than a permanent free tier.
See how visible your brand is right now — free check takes 30 seconds
Get your AI visibility score across ChatGPT, Perplexity, Gemini, Grok and Google AI, plus the gaps worth closing first. No signup needed.